Metro made changes to its rewards program. As of May 2023, Metro & moi has become the Moi rewards program. It's not just the name that's changing, as several new participating stores are joining the program. We were already counting on Metro grocery stores. Now Jean Coutu, Super C, Brunet and Première Moisson get in the game for a total of 900 locations where you can collect and redeem points!

The new Moi rewards program

Metro's rewards program has been redesigned to better meet customer needs, strengthen customer relationships and enhance their in-store shopping experience. The program offers exclusive benefits and rewards. Competition with other rewards programs, such as Scene Plus, will be fierce!

The good news is that Metro teamed up with the Royal Bank of Canada to offer a credit card that will let you earn points much faster! It's called the Moi RBC Visa card. It will be available later in 2023, but we already know that there will be no annual fee.

How do I sign up for the new Moi program?

If you're currently a member of the Metro & moi program, you automatically benefit from the new Moi program and you can continue to use your old card. The good news is that you won't have to wait for your rebate coupon in the mail!

If you're not already a member of Metro's program, you can sign up now. To register for the Moi rewards program, follow the steps below:

  1. Visit the Moi rewards program website.
  2. Click on “Enroll Now” and “Register” to begin the registration process. You'll receive a code to confirm your e-mail address.
  3. Create a password for your account and log in.
  4. Fill out the registration form with your personal information, such as your full name, e-mail address, phone number, year of birth and mailing address.
  5. Select whether you'd like to receive (or not) exclusive offers and promotions by email or text message.
  6. Add your Metro & moi membership card if you have one, or order one so you can use it to collect points.
  7. Click on “Submit” to finalize your registration.

If you'd prefer to request your card from an employee at a participating store, that's also possible! However, you'll need to activate your account online before collecting your first points.

Once you're registered, you can start collecting points by making purchases in participating stores. You can also access your account online or via mobile applications to check your points balance, view current offers and redeem your points for rewards. The Jean Coutu & moi, Mon Metro, Super C and Brunet & moi applications are available.

Up to 30,000 Membership Rewards points*
American Express Cobalt Card - Amex
  • Annual fee: $155.88
  • Interest rate on purchase: 20.99%
  • Interest rate on cash advances: 21.99%
Rewards & Perks:
  • 🍴 5x points on eats & drinks
  • 💻 3x points on streaming services
  • ✈️ 2x points on travel & transit
  • 💳 1x points on everything else
Offer: Up to 30,000 Membership Rewards points (average value of $420)
Get this offer
*Conditions Apply

How do I earn points?

Metro's rewards program is designed to allow customers to earn points for their purchases at participating stores. To start earning points, you need to register for the program by creating an account online or by using the physical card available in-store. If you sign up now, you'll be rewarded with 250 points.

Once you're registered, you'll generally earn 1 reward point for every dollar you spend, in a variety of ways, including:

  • Shopping: You can earn points by shopping at participating stores. These include Metro, Jean Coutu, Super C, Brunet and Première Moisson. The number of points you can accumulate depends on the products you buy and the total amount of your purchase. Each dollar spent equals one Moi point.
  • Participate in promotions: Participating brands may post offers that allow you to earn additional points. Check regularly for current offers and promotions to maximize your points.
  • Use the Moi RBC Visa credit card: As soon as it becomes available, you can collect points more quickly by using the credit card associated with the program. In fact, you'll be able to earn points every time you use your card to make purchases in or outside participating stores.
Moi registration process

You should also be aware that there are some exclusions. Tobacco products, lottery tickets, public transit fares and cards, prescription drugs and health care services, gift cards and other prepaid cards, stamps and postal services do not let you earn points. The same applies to dry-cleaning, movie and video game rentals, any deposit and eco-participation fees, SAQ products or alcoholic beverages outside Quebec, order fulfillment and delivery fees, donations, utensils for ready-to-eat products and certain products offered on other platforms by partners.

How do I redeem Moi points?

Once you've accumulated enough points, you can redeem them for rewards such as product discounts, special offers and gifts. To redeem your points, you can log in to your account online or present your card in-store.

Once you've accumulated a minimum of 500 points, you can redeem them at any participating store to reduce your bill. Partial redemption is permitted as long as you have the minimum 500 points. Points never expire and can be redeemed at any time.

Additional benefits of the Moi rewards program

In addition to earning points that can be redeemed for a variety of rewards, members can enjoy a number of other benefits!

  • Exclusive offers: Members can benefit from exclusive offers, promotions and coupons not available to non-member customers. These offers can help you save money on your purchases and take advantage of special deals on your favorite products.
  • Personalized experience: The program enables each member to benefit from a personalized experience based on their shopping habits. By examining each member's previous purchases and preferences, the program offers rewards that are specific to each customer.
  • Easy to use: Simply register online or in-store to start collecting reward points. You can access your account online or via store mobile apps to check your points balance, view current offers and redeem your points for rewards.

The best credit cards for grocery and drug stores

The Moi program allows you to collect points, but to reduce your bill as much as possible, combine its benefits with those of a credit card. Not only will you earn points on your Moi card for future redemption, but you'll also earn cash back directly on your credit card.

The RBC Moi Visa card

The RBC Visa Moi credit card is a new credit card offered by the Royal Bank of Canada (RBC) that will be launched in 2023. Right from the start, it will give you 3,000 welcome points, worth $24.

It will allow customers to accumulate reward points when they make purchases with their card. You'll earn 2 points on every dollar of eligible purchases at participating Metro, Première Moisson, Jean Coutu and Brunet stores when you present your Moi card and pay with your RBC Visa moi credit card. Moreover, you'll also earn 2 points per dollar spent on restaurants, gas and electric vehicle recharging. For all other purchases, you earn 1 point per dollar spent.

With no annual fee, the card is free for the first cardholder and remains free for each additional card. The interest rate on purchases with the Moi RBC Visa credit card will be 20.99%. The interest rate on balance transfers and cash advances will be 22.99%.

Finally, cardholders will benefit from coverage that protects eligible purchases against loss, theft and damage for up to 90 days. Your mobile device can also be insured for up to $1,000. The RBC Moi card also offers extended warranty coverage, doubling the manufacturer's warranty for up to an additional year.

The National Bank World Elite Mastercard

Get up to 70 000 points in welcoming bonus
World Elite® Mastercard® credit card - National Bank
  • Purchase rate 20.99 %
  • Balance transfers and cash advances 22.49 %
Offer: Get up to 70,000 points in welcoming bonus and no fee for the first year. Offer ends in June 30, 2023.
Apply now
*Certain conditions apply. Minimum revenus: $80 000 for the applicant or $150 000 per household.

The National Bank Mastercard World Elite generously rewards your shopping! You earn 5 points per dollar spent on eligible grocery and restaurant expenses up to $2,500 in monthly purchases. You'll also earn 2 points for every dollar spent on gas and electric recharging, on recurring bills, with the À la carte travel program, and 1 point for every dollar spent on all other eligible purchases.

Currently, National Bank's welcome offer gives you the chance to earn up to 70,000 reward points. Also, you do not have to pay the annual fee for the first year.

The National Bank World Elite Mastercard is travel-oriented. This means you also benefit from cancellation, interruption, emergency medical care and lost or stolen baggage insurance while abroad. Moreover, the bank reimburses up to $150 each year for travel expenses such as airport parking, seat selection, check-in fees, ticket upgrades and access to airport lounges worldwide.

The Tangerine World Mastercard

With Tangerine, you get 2% cash back on your everyday purchases in 2 categories of your choice. Why not choose the Grocery and Pharmacy categories? Cash backs are unlimited and paid monthly. You'll also receive 0.50% cash back on all your other everyday purchases. A current promotion allows you to choose a third category at 2% and earn an additional 10% cash back on up to $1,000 in everyday purchases during the first two months, as well as a promotional interest rate of only 1.95% on any transferred balance for 6 months.

With no annual fee, Tangerine World Mastercard also comes with insurance that automatically covers loss, theft or damage of most new insured purchases for 90 days, as well as an extended warranty that can double the period of repair services, up to a maximum of one year.

It can be difficult to choose the credit card that best suits your spending habits. To help you save money, we suggest you use a credit card comparison tool. It's free and customizable!

Moi program summary

When and where to get your new Moi reward cardNow at participating stores or online
Where to use your Moi rewards cardMetro, Jean Coutu, Super C, Brunet, Première Moisson
How to earn Moi pointsShop at participating stores (online or in-store), watch for weekly offers, use the Moi RBC Visa credit card
Credit cardMoi RBC Visa
Program benefitsFree membership, personalized offers
Moi summary

FAQs about Moi

What is the value of a Moi point?

You receive $4 in rewards for every 500 points you earn. A single Moi point is worth 0.8¢.

At which retailers can I earn Moi points?

You earn 1 point for every dollar spent at Metro, Super C, Jean Coutu, Brunet and Première Moisson in Quebec. In Ontario and New Brunswick, Jean Coutu drug stores and Première Moisson stores also participate in the Moi program.

Do Moi points replace Air Miles?

Yes, this rewards program replaces Air Miles in participating stores. However, Air Miles continues to be offered elsewhere.

What can I redeem my Moi points for?

Moi points never expire and are redeemable at any time. When you reach a minimum of 500 points, you can redeem them instantly at any participating store to reduce your shopping bill.